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Product Description
Now in Paperback!Since color is such a important part of graphic design, designers need the most up to date as well as the most fundamental, information on the subject to have the tools needed to use color effectively. From the meanings behind colors to working with color in presentations, this book provides readers with the vital information needed to apply color creatively and effectively to their design work. Readers also receive guidance on talking with c… More >>
Color Design Workbook: A Real World Guide to Using Color in Graphic Design


tricia-rennea
October 31st, 2009 at 12:00 pm
I have had this book for a while, to look at the pictures. I chose to sit and read it this morning. On page 10, while the graphic is correct, there is an error in the description of Additive Mixing. The text reads”. . . red and blue light form cyan. . . green and blue light form magenta”. It is a beautiful book, but that should have been caught in editing.
Rating: 3 / 5
CG
October 31st, 2009 at 2:13 pm
Im a self taught graphic designer and part time freelancer and this book has been very insightfull though there is still much to learn from the world of color
soy un diseƱador grafico por practica, no curse la universidad; en ocasiones trabajo como freelancer y este libro es muy interesante e intuitivo, claro que hay mucho que seguir aprendiendo del mundo del color
Rating: 3 / 5
Nora Brown
October 31st, 2009 at 3:19 pm
“Workbook” in this book’s title is misleading. While the book is full of examples of interesting palettes in graphic design, there is nothing in the way of exercises or “do-on-your-own” tasks that would justify the term “workbook. ”
As for nitty gritty color theory, I don’t know much about it, and this book did not add too much to my knowledge in that area.
Mostly, this book is a venue for design examples, some with interesting colorways or innovative use of color.
Worth picking up a cheap copy to flip through, but this book won’t provide a education in color.
Rating: 3 / 5
Parka
October 31st, 2009 at 3:41 pm
Watch Video Here: http://www. amazon. com/review/R3E1LNI0P3I5G7 This is actually more of a textbook than a workbook. But it’s not a bad thing and you’ll see why.
Foundation concepts for colors are explained. That’s the RGB, CMYK and HSV models, color harmony and color meanings.
Chapter 4 is probably the workbook part although they don’t exactly give out step by step lesson guides. Chapter 4 is on the 10 rules of colours that should be used for reference when choosing colours. There are however a few lists that describe workflows when creating a palette.
This book essentially teaches through examples and explaining the color concepts behind those examples. The explanation is very clear and that’s where most of the learning is going to be. Finally, there are 16 case studies at the end of the book, with the designers talking about the use of colours in their project.
Colors is about experimentation. Every design is unique and has their own set of limitation.
A nice thing about this book is that it has lots of interesting quotes. Such as:
In order to use colour effectively it is necessary to recognize that colour deceives continually. – Josef Albers
In a physical sense, there really is no such thing as color, just light waves of different wavelengths.
Research reveals that all human beings make an unconscious judgment about a person, environment, or item within ninety seconds of initial viewing and that between 62 percent of that assessment is based on color alone. – The Institute of Color Research
This book is perfect for people who want to see examples of how people apply the color concepts to their work.
Here’s the list of chapters:
1. What is Color? Apparent Color, The Properties of Color
2. Color Theory. History of Color Theory, Color Harmony
3. Color Meaning. Color Index
4. 10 Rules of Colors
4. 1 Convey Information
4. 2 Create Color Harmony
4. 3 Attract and Hold Attention
4. 4 Remember That Context is Everything
4. 5 Consider That Experimentation Is Key
4. 6 Know That People See Color Differently
4. 7 Assist in Mnemonic Value
4. 8 Think About Composition
4. 9 Use Standardized Color Systems
4. 10 Understand Limitations
5. Color Systems
5. 1 Thinking About Color Systems
5. 2 Color Systems in Art and Design History
5. 3 Some Inspiration for a Sample of AdamsMorioko’s Palettes
5. 4 11 Color Systems
6. Color Talk. Talking About Color in Design
7. 16 Case studies
There are more pictures on my blog. Just visit my Amazon profile for my blog’s link.
Rating: 5 / 5